Welcome to Auctiometrix, a spin-off company of the Erasmus University Rotterdam
Auctiometrix is a global advisor to government agencies on the design and implementation of high stake (spectrum) auctions and to private-sector companies on the optimal bid strategy. Auctiometrix is adept at producing concise, understandable, yet scientifically sound advice to its clients. By basing its advice on sound academic principals, Auctiometrix is able to provide clients confidence that their actions are in line with the state of the art in academic thinking.
Auctiometrix developed (web-based) auction software that can be customized easily to client's wishes. The software incorporates - next to all standard auction formats - recent auction formats, such as combinatorial clock auctions and simultaneous multi-round ascending auctions with a hierarchical package structure.
Auctiometrix also designs seat upgrade auctions, where passengers with an economy class ticket bid against each other for a seat in business or first class. These auctions are a potential revenue gold mine as by this allocation method airlines can not only increase the number of business and first class customers but also the flight occupancy rate.
For laboratory experiments Auctiometrix makes use of the recently established ESE-econlab.
In the Netherlands, the auction was set up as a combinatorial clock auction, which is a relatively complex structure to master. Being able to test bidding tactic scenarios and rehearse bidding procedures proved very valuable to us. The web-based software accurately simulated the interface used during the auction and additional features such as the single user feature were straightforward in their use.
Robin Kroes, VP Strategy and Corporate Development UPC